When GAAD began in 2012, it was a prompt, an invitation to take digital accessibility seriously. What started as a conversation among developers has since become a global reminder that inclusion isn’t optional, and accessibility can’t be treated as an afterthought; it has to be foundational.

Each year, GAAD asks a question that we return to constantly at Tiimo: Who are we building for? And who’s being left out?

For us, the answer is clear. We create planning tools for people routinely excluded from traditional systems. ADHD, Autism, executive dysfunction, and anxiety aren’t edge cases; they shape how millions of us move through the world, and designing for access means acknowledging those realities and making them central to the process, not peripheral.

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Built from lived experience

Tiimo didn’t start in an office; it began in classrooms, therapy sessions, and at kitchen tables, as part of a research project exploring how assistive technology could support neurodivergent teens. At the time, Denmark had introduced a national reform aimed at integrating more students with support needs into mainstream classrooms. On paper, this reform promised progress, but in practice, many families were left navigating inconsistent support, patchwork solutions, and a lack of tools that worked in the chaos of real life.

My co-founder, Melissa, and I spent time with parents who were doing everything they could to support their kids, many of whom had ADHD, learning differences, or both. But the tools available weren’t helping because traditional planners were too rigid, too text-heavy, and too disconnected from how these students actually experienced time. When the research project officially ended, the calls didn’t. Families kept reaching out, asking if we knew of a tool that could help. We didn’t, so we built one.

As Tiimo took shape, the work became even more personal. Early in the process, Melissa was diagnosed with ADHD and dyslexia, diagnoses that put words to challenges she’d been navigating long before we started building. The gaps we were trying to design around weren’t just theoretical anymore; they were part of her lived experience. That shift didn’t just validate the direction we were headed; it deepened our commitment to building tools that reflect how people actually function, not how they’re expected to.

What began as a tool for teens has grown into a daily companion for hundreds of thousands of people of all ages and backgrounds. Because the challenges we set out to solve, like executive function differences, time agnosia, and task initiation challenges, don’t disappear with age. 

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What accessibility looks like in Tiimo

Accessibility doesn’t always announce itself. Sometimes, it’s quiet like a feature that reduces mental load, an interface that reads more easily, or a moment when planning feels doable instead of out of reach.

Here are just a few examples of what we’ve been working on lately: 

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AI that plans with you

Tiimo’s AI Co-planner is rooted in a belief we take seriously: that artificial intelligence, when designed thoughtfully, can be a meaningful support for executive functioning. For many neurodivergent users, planning breaks down before it even begins—when tasks feel too big, sequencing is unclear, or everything feels tangled in your head.

Just type or speak what you need to do, and whether it’s one thing or a long, messy list, the Co-planner helps untangle it. It pulls out key actions, breaks them into manageable steps, estimates how long each might take, and builds a schedule that matches your time and capacity. 

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Spotlight indexing for fast recall

You can now find your Tiimo tasks directly through iOS Search, with details like titles, icons, durations, and categories visible before you even open the app. For anyone navigating memory lapses, task-switching, or executive overload, that kind of access can ease the strain of recall and help you reorient quickly.