Own your day. Simplified focus and productivity.
Start your free trial
A colorful quadrant diagram with four sections labeled Do, Schedule, Delegate, and Delete, with cartoon hands holding a to-do list
January 8, 2024

When everything feels urgent: how the Eisenhower matrix helps ADHD’ers prioritize

Prioritize tasks effectively with the Eisenhower Matrix. Focus on what matters, reduce stress, and achieve your goals.

No items found.

Last updated: April 30, 2025 by Beaux Miebach

Looking at a to-do list and going blank isn’t a lack of motivation, it’s a common result of executive function overload. For ADHD’ers, this moment of gridlock often comes when every task feels equally urgent, equally important, and equally hard to start. The mental effort required just to decide can be enough to derail the day.

The Eisenhower matrix offers a structured way to sort through the noise because it helps you externalize decision-making by dividing your tasks into four categories. Rather than defaulting to what’s loudest or most emotionally charged, you can make space for what matters without relying on willpower alone.

What is the Eisenhower matrix?

The matrix is named after U.S. President Dwight D. Eisenhower, who once said, “What is important is seldom urgent and what is urgent is seldom important.” That idea was later adapted into a four-part decision-making tool, now widely used in productivity and mental health spaces.

At its core, the matrix asks two questions about each task:

  • Is it urgent?
  • Is it important?

These questions help organize tasks into four quadrants, each with its own strategy.

Urgent and important

Do these first. These are the tasks that are both time-sensitive and meaningful. They often come with real consequences if delayed.

Examples:

• Submitting a work deadline today

• Addressing a health or family emergency

• Fixing something essential that has broken

Important but not urgent

Schedule these. These tasks contribute to your long-term goals, energy, and stability. They don’t demand immediate attention, which makes them easy to avoid, but ignoring them comes at a cost.

Examples:

• Starting a project well before the deadline

• Scheduling medical or therapy appointments

• Taking time for exercise or rest

• Planning your week ahead

Urgent but not important

Delegate or delay. These tasks often feel urgent because someone else wants them quickly. But they don’t always require your focus, and they rarely align with your values or priorities.

Examples:

• Answering routine emails

• Scheduling meetings that don’t involve key decisions

• Handling administrative tasks that could be automated or shared

Not urgent and not important

Let go or label as rest. These are the low-priority tasks. Some are distractions, others are a necessary part of recovery. It’s worth identifying which is which.

Examples:

• Refreshing social media out of habit

• Cleaning an already-clean space to procrastinate

• Watching a show to decompress before bed

A person holding a smartphone displaying Tiimo’s Focus Timer, set for a weekly meeting, while carrying two takeaway coffee cups in a tray, illustrating productivity on the go.

Ready to simplify your planning?

Start your 7-day free trial and experience the benefits of simplified time management and focus.

Apple logo
Get started on App Store
Google logo
Get started on Google Play

Why it works for ADHD and executive functioning

Executive functioning refers to the brain’s ability to manage tasks: initiating them, planning ahead, organizing, shifting focus, and following through. ADHD often impacts these abilities, especially under pressure. This can result in decision fatigue, time agnosia, and difficulty distinguishing urgency from importance.

The Eisenhower matrix works because it creates external structure for internal processing. It helps ADHD’ers:

  • Prioritize tasks without emotional bias
  • Break out of the overwhelm loop
  • Make intentional, values-based choices
  • Reduce the cognitive load of deciding what to do next

Rather than expecting your brain to self-organize under stress, the matrix acts as a visual scaffold.

How to actually use the matrix (and keep using it)

The strength of this tool lies in its simplicity. Here’s how to use it in a way that’s sustainable, not aspirational.

Step 1: Start with a brain dump

Write down everything that’s pulling at your attention—work tasks, errands, obligations, half-finished ideas. Get it all out without judging or sorting.

Step 2: Sort tasks into the four quadrants

Ask yourself for each task:

  • Is this urgent?
  • Is this important to my wellbeing, goals, or values?

Then assign each one to:

Do now / Schedule / Delegate or delay / Delete or rest

Step 3: Make it visible

Draw the matrix on paper. Use sticky notes. Set up categories in your Tiimo to-do list. The format doesn’t matter as much as keeping it external and easy to glance at.

Step 4: Build a rhythm

Set a recurring check-in point: the start of each day, the end of each week, or whatever frequency helps you stay grounded. Revisit the matrix, adjust as needed, and notice what’s shifting.

Step 5: Normalize rest as a task

Don’t treat downtime like a bonus. It’s an essential part of preventing burnout. Include it in your “schedule” quadrant or explicitly name it in your rest category. The more visible it is, the easier it is to protect.

You don’t have to do everything to feel accomplished

Task management shouldn’t rely on constant effort. For ADHD’ers, tools like the Eisenhower matrix aren’t about becoming more productive, they’re about creating conditions where focus, flexibility, and rest can coexist.

Try it for a week. Track what gets easier. And remember: it’s not about perfectly organizing your time. It’s about creating a little more clarity in a world that often feels too fast, too full, and too loud.

Because you don’t need to do everything. You just need to know what matters most and give yourself the tools to follow through.

January 8, 2024

When everything feels urgent: how the Eisenhower matrix helps ADHD’ers prioritize

Prioritize tasks effectively with the Eisenhower Matrix. Focus on what matters, reduce stress, and achieve your goals.

No items found.

Last updated: April 30, 2025 by Beaux Miebach

Looking at a to-do list and going blank isn’t a lack of motivation, it’s a common result of executive function overload. For ADHD’ers, this moment of gridlock often comes when every task feels equally urgent, equally important, and equally hard to start. The mental effort required just to decide can be enough to derail the day.

The Eisenhower matrix offers a structured way to sort through the noise because it helps you externalize decision-making by dividing your tasks into four categories. Rather than defaulting to what’s loudest or most emotionally charged, you can make space for what matters without relying on willpower alone.

What is the Eisenhower matrix?

The matrix is named after U.S. President Dwight D. Eisenhower, who once said, “What is important is seldom urgent and what is urgent is seldom important.” That idea was later adapted into a four-part decision-making tool, now widely used in productivity and mental health spaces.

At its core, the matrix asks two questions about each task:

  • Is it urgent?
  • Is it important?

These questions help organize tasks into four quadrants, each with its own strategy.

Urgent and important

Do these first. These are the tasks that are both time-sensitive and meaningful. They often come with real consequences if delayed.

Examples:

• Submitting a work deadline today

• Addressing a health or family emergency

• Fixing something essential that has broken

Important but not urgent

Schedule these. These tasks contribute to your long-term goals, energy, and stability. They don’t demand immediate attention, which makes them easy to avoid, but ignoring them comes at a cost.

Examples:

• Starting a project well before the deadline

• Scheduling medical or therapy appointments

• Taking time for exercise or rest

• Planning your week ahead

Urgent but not important

Delegate or delay. These tasks often feel urgent because someone else wants them quickly. But they don’t always require your focus, and they rarely align with your values or priorities.

Examples:

• Answering routine emails

• Scheduling meetings that don’t involve key decisions

• Handling administrative tasks that could be automated or shared

Not urgent and not important

Let go or label as rest. These are the low-priority tasks. Some are distractions, others are a necessary part of recovery. It’s worth identifying which is which.

Examples:

• Refreshing social media out of habit

• Cleaning an already-clean space to procrastinate

• Watching a show to decompress before bed

A person holding a smartphone displaying Tiimo’s Focus Timer, set for a weekly meeting, while carrying two takeaway coffee cups in a tray, illustrating productivity on the go.

Ready to simplify your planning?

Start your 7-day free trial and experience the benefits of simplified time management and focus.

Apple logo
Get started on App Store
Google logo
Get started on Google Play

Why it works for ADHD and executive functioning

Executive functioning refers to the brain’s ability to manage tasks: initiating them, planning ahead, organizing, shifting focus, and following through. ADHD often impacts these abilities, especially under pressure. This can result in decision fatigue, time agnosia, and difficulty distinguishing urgency from importance.

The Eisenhower matrix works because it creates external structure for internal processing. It helps ADHD’ers:

  • Prioritize tasks without emotional bias
  • Break out of the overwhelm loop
  • Make intentional, values-based choices
  • Reduce the cognitive load of deciding what to do next

Rather than expecting your brain to self-organize under stress, the matrix acts as a visual scaffold.

How to actually use the matrix (and keep using it)

The strength of this tool lies in its simplicity. Here’s how to use it in a way that’s sustainable, not aspirational.

Step 1: Start with a brain dump

Write down everything that’s pulling at your attention—work tasks, errands, obligations, half-finished ideas. Get it all out without judging or sorting.

Step 2: Sort tasks into the four quadrants

Ask yourself for each task:

  • Is this urgent?
  • Is this important to my wellbeing, goals, or values?

Then assign each one to:

Do now / Schedule / Delegate or delay / Delete or rest

Step 3: Make it visible

Draw the matrix on paper. Use sticky notes. Set up categories in your Tiimo to-do list. The format doesn’t matter as much as keeping it external and easy to glance at.

Step 4: Build a rhythm

Set a recurring check-in point: the start of each day, the end of each week, or whatever frequency helps you stay grounded. Revisit the matrix, adjust as needed, and notice what’s shifting.

Step 5: Normalize rest as a task

Don’t treat downtime like a bonus. It’s an essential part of preventing burnout. Include it in your “schedule” quadrant or explicitly name it in your rest category. The more visible it is, the easier it is to protect.

You don’t have to do everything to feel accomplished

Task management shouldn’t rely on constant effort. For ADHD’ers, tools like the Eisenhower matrix aren’t about becoming more productive, they’re about creating conditions where focus, flexibility, and rest can coexist.

Try it for a week. Track what gets easier. And remember: it’s not about perfectly organizing your time. It’s about creating a little more clarity in a world that often feels too fast, too full, and too loud.

Because you don’t need to do everything. You just need to know what matters most and give yourself the tools to follow through.

When everything feels urgent: how the Eisenhower matrix helps ADHD’ers prioritize
January 8, 2024

When everything feels urgent: how the Eisenhower matrix helps ADHD’ers prioritize

Prioritize tasks effectively with the Eisenhower Matrix. Focus on what matters, reduce stress, and achieve your goals.

Georgina Shute

Georgina is an ADHD coach and digital leader. She set up KindTwo to empower as many people as possible to work with Neurodiversity - not against it.

No items found.

Last updated: April 30, 2025 by Beaux Miebach

Looking at a to-do list and going blank isn’t a lack of motivation, it’s a common result of executive function overload. For ADHD’ers, this moment of gridlock often comes when every task feels equally urgent, equally important, and equally hard to start. The mental effort required just to decide can be enough to derail the day.

The Eisenhower matrix offers a structured way to sort through the noise because it helps you externalize decision-making by dividing your tasks into four categories. Rather than defaulting to what’s loudest or most emotionally charged, you can make space for what matters without relying on willpower alone.

What is the Eisenhower matrix?

The matrix is named after U.S. President Dwight D. Eisenhower, who once said, “What is important is seldom urgent and what is urgent is seldom important.” That idea was later adapted into a four-part decision-making tool, now widely used in productivity and mental health spaces.

At its core, the matrix asks two questions about each task:

  • Is it urgent?
  • Is it important?

These questions help organize tasks into four quadrants, each with its own strategy.

Urgent and important

Do these first. These are the tasks that are both time-sensitive and meaningful. They often come with real consequences if delayed.

Examples:

• Submitting a work deadline today

• Addressing a health or family emergency

• Fixing something essential that has broken

Important but not urgent

Schedule these. These tasks contribute to your long-term goals, energy, and stability. They don’t demand immediate attention, which makes them easy to avoid, but ignoring them comes at a cost.

Examples:

• Starting a project well before the deadline

• Scheduling medical or therapy appointments

• Taking time for exercise or rest

• Planning your week ahead

Urgent but not important

Delegate or delay. These tasks often feel urgent because someone else wants them quickly. But they don’t always require your focus, and they rarely align with your values or priorities.

Examples:

• Answering routine emails

• Scheduling meetings that don’t involve key decisions

• Handling administrative tasks that could be automated or shared

Not urgent and not important

Let go or label as rest. These are the low-priority tasks. Some are distractions, others are a necessary part of recovery. It’s worth identifying which is which.

Examples:

• Refreshing social media out of habit

• Cleaning an already-clean space to procrastinate

• Watching a show to decompress before bed

Why it works for ADHD and executive functioning

Executive functioning refers to the brain’s ability to manage tasks: initiating them, planning ahead, organizing, shifting focus, and following through. ADHD often impacts these abilities, especially under pressure. This can result in decision fatigue, time agnosia, and difficulty distinguishing urgency from importance.

The Eisenhower matrix works because it creates external structure for internal processing. It helps ADHD’ers:

  • Prioritize tasks without emotional bias
  • Break out of the overwhelm loop
  • Make intentional, values-based choices
  • Reduce the cognitive load of deciding what to do next

Rather than expecting your brain to self-organize under stress, the matrix acts as a visual scaffold.

How to actually use the matrix (and keep using it)

The strength of this tool lies in its simplicity. Here’s how to use it in a way that’s sustainable, not aspirational.

Step 1: Start with a brain dump

Write down everything that’s pulling at your attention—work tasks, errands, obligations, half-finished ideas. Get it all out without judging or sorting.

Step 2: Sort tasks into the four quadrants

Ask yourself for each task:

  • Is this urgent?
  • Is this important to my wellbeing, goals, or values?

Then assign each one to:

Do now / Schedule / Delegate or delay / Delete or rest

Step 3: Make it visible

Draw the matrix on paper. Use sticky notes. Set up categories in your Tiimo to-do list. The format doesn’t matter as much as keeping it external and easy to glance at.

Step 4: Build a rhythm

Set a recurring check-in point: the start of each day, the end of each week, or whatever frequency helps you stay grounded. Revisit the matrix, adjust as needed, and notice what’s shifting.

Step 5: Normalize rest as a task

Don’t treat downtime like a bonus. It’s an essential part of preventing burnout. Include it in your “schedule” quadrant or explicitly name it in your rest category. The more visible it is, the easier it is to protect.

You don’t have to do everything to feel accomplished

Task management shouldn’t rely on constant effort. For ADHD’ers, tools like the Eisenhower matrix aren’t about becoming more productive, they’re about creating conditions where focus, flexibility, and rest can coexist.

Try it for a week. Track what gets easier. And remember: it’s not about perfectly organizing your time. It’s about creating a little more clarity in a world that often feels too fast, too full, and too loud.

Because you don’t need to do everything. You just need to know what matters most and give yourself the tools to follow through.

Learn more

Smiling yellow smartphone with backpack walks toward a school, symbolizing getting started. Crayon-style, pastel scene.
April 24, 2025

How to start planning with Tiimo (even if you hate planning)

Get started with Tiimo using AI-powered tasks, a flexible to-do list, focus timer, and widgets designed to support executive function without overwhelm or shame.

Read More
A worried person stands in a colorful market street surrounded by floating coins, receipts, jewelry, and clothing. Their hands are raised as if overwhelmed by shopping decisions. The scene is stylized with bold purples, pinks, and oranges, evoking a sense of sensory overload and impulsive spending.
April 22, 2025

Impulse buying and ADHD: How to take back control

Many ADHD’ers struggle with impulse spending due to brain-based differences in reward, time, and emotional regulation. Explore why those patterns show up and offers practical, shame-free strategies to reduce friction between money goals and daily decisions.

Read More
Illustration of a cozy bedroom at sunrise with a sleeping cat, checklist on wall, and bedside clock.
April 10, 2025

What is a low dopamine morning routine and do they even work?

Low dopamine mornings are trending, but are they actually helpful for ADHD? This piece explores the science, the hype, and how to build a routine that supports your brain without burning you out.

Read More